Remember, during the Google I/O 2018 conference, Google had presented a technology at the time capable of making calls for you until reserving a table in a restaurant in a more true than life demonstration
And if Google was very convincing at the time, this functionality of Google Assistant has actually never seen the light of day. But if we could have thought that the company had completely abandoned this idea, it could actually be soon deployed …
A functionality already available in the United States
While Google I/O of the year 2025 presented innovations like AI mode, the company had also highlighted its latest Google Gemini models capable of going even further in the search for information.
But if the use cases could seem very abstract so far, a press release This Wednesday, July 16, highlighted a use that could soon change everything for local businesses.
Indeed, at the click on the button ” Have a check pricing“, Users in the United States can now have access to contextualized responses according to their request. After being tested over several months with groomers, garages, and pressings, this feature now seems to be available for all other organizations.
A Google Gemini model designed to make calls
As indicates Robby Stein vice-president of Google Search, this new feature is made possible thanks to Duplex, a Google Gemini model which was specially trained to make calls.
In a Interview with The Verge the latter says that this artificial intelligence is capable of making telephone calls on your behalf, in order to find all the information requested.
Once the information requested has been collected, the user can even choose if he wishes to receive information By email or SMS in order to provide even more reactive answers.
Historized data to enrich Google & Nbsp?
To go even further, Google should also add a feature that allows you to have a history of all your requests which made it possible to generate a telephone call.
While the content on the web is becoming increasingly rare, especially with the massive arrival of artificial intelligence, this could be a way for Google to enrich its search index with new data.
